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FOR IMMEDIATE RELEASE Contact: Kate Doyle EnCirca 781-942-9975 pr(at)encirca.com
BOSTON, November 4 /PRNewswire/ -- EnCirca, Inc. (www.encirca.com), registrar for the .Pro Internet Domain, announced that the rules for the new .Pro domain have been relaxed, allowing legal, medical and accounting professionals to register more memorable Internet addresses.
Delayed Land Rush Now Starts December 10
ICANN is the non-profit corporation that was formed to assume responsibility for the introduction of new top-level domains such as .Pro. .Pro is one of seven new domain extensions approved by ICANN designed to offer the Internet community alternatives to .com. "Many of our clients have expressed a desire for second level .Pro addresses." states Thomas Barrett, CEO of EnCirca. "Lawyers, Doctors and Accountants will now have a short memorable internet address they can use to brand themselves." EnCirca is accepting pre-registrations for the .Pro land rush scheduled for December 10. "We expect .Pro to become a more popular choice for professionals now that they can get an address such as 'books.pro' in addition to 'books.med.pro',", says Barrett.
.Pro Provides Secure Email
"For the first time, professionals will be able to utilize the same security technology that the leading e-commerce websites use to interact with their customers," said Thomas Barrett, Chief Executive Officer of EnCirca. "This is accomplished via digital certificates that encrypt all data communications involving client and patient information," according to Barrett.
Trademark Owners Have Until November 10 to Protect their Intellectual Property
But with the more generic possibilities such as 'books.pro', trademark owners should consider whether to protect their intellectual property since it is now more likely that there will be consumer confusion. The registry's deadline for accepting Defensive Registrations from trademark owners is November 10.
About EnCirca
CONTACTS:
EnCirca PR
EnCirca CEO
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